Interested in starting your own entrepreneurial journey in marketing but unsure what to expect? Then read up on our interview with Amir Eldar, Co-Founder of Anti Agency Group, located in Los Angeles, CA, USA.

What's your business, and who are your customers?

We are a remote-first marketing group shaking up the traditional agency model. Our customers come from various industries, including entertainment and technology. Most of the time, our customers look for agile-driven business solutions to drive impact via paid advertising.

Tell us about yourself

I co-founded Anti Agency Group because I wanted to offer current advertising services that would impact what companies need nowadays. The idea of challenging the old convention and building new systems and processes excites me. In addition, I'm passionate about building a team and fostering a positive workplace culture.

What's your biggest accomplishment as a business owner?

The ability to continue to live by our principles (walk the talk) as we grow and bring best-in-class services to our clients while retaining and promoting employees.

What's one of the hardest things that comes with being a business owner?

The hardest thing as a business owner is to say no to new business, new offerings, etc. I don't like to disappoint people and pass on things, but as our business grows, we must refine and figure out what makes sense for us as an organization.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find co-founders that complement you and can positively challenge you.
  2. Have responsible growth goals and take your time to scale - Growing pains are not fun.
  3. Get ready for constant changes - What is right today may not be tomorrow.

Where can people find you and your business?

Website: https://www.antiagencygroup.com/
Instagram: https://www.instagram.com/theantiagencygroup/
LinkedIn: https://www.linkedin.com/company/antiagencygroup/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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