Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with John Rossmiller, Founder of Altus-HPO, located in Pittsburgh, PA, USA.
What's your business, and who are your customers?
Altus is a premium coaching facility that helps people transform their lives with accountability coaching and support in the areas of nutrition, fitness, and lifestyle programs.
Tell us about yourself
I was a college and professional athlete who transitioned to special operations and was medically retired at the age of 36. I had always had a team of professional coaches supporting me in my adult life, and I thought that there is a way that everyone could have that.
What's your biggest accomplishment as a business owner?
Getting my business started against the odds. Then keeping it open during the pandemic against the odds. 40% of brick-and-mortar businesses in my industry closed permanently during the pandemic.
What's one of the hardest things that come with being a business owner?
The hardest thing about being a small business owner is managing day-to-day operations, sales, marketing, human resources, legal, etc., while still trying to build a scalable system. It's like building a boat as you're sailing it.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Start simple. Don't try to build Rome. Figure out the one thing that you can do better than anybody and do that really well until you have a team trained that can run that. Then you can focus on product/service expansion.
Where can people find you and your business?
Website: https://www.altus-hpo.com/
Facebook: https://www.facebook.com/AltusTransformation
Instagram: https://www.instagram.com/altushpo/
LinkedIn: https://www.linkedin.com/company/altus-hpo/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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