Learning Should Be More Fun - Affinity Coaching Group

Team Subkit -

Interested in starting your own entrepreneurial journey in coaching but unsure what to expect? Then read up on our interview with Adina Glickman, Founder, and CEO of Affinity Coaching Group, located in San Francisco, CA, USA.

What's your business, and who are your customers?

A lot of kids don't see the point of school, or if they do, they are stressed or frustrated by the demands on their time and attention. Their parents are frustrated and worried. We help kids find their strengths and inner wisdom to enable them to make school a good experience, and we help parents hear and understand their kids in fresh ways.

Tell us about yourself

I started as a therapist 30 years ago and migrated into educational consulting, spending about 20 years creating and directing Stanford University's academic coaching resources and eventually starting my own business. I decided to start Affinity Coaching once I realized I didn't want to have a large infrastructure around me and, in fact, wanted to shape business practices that are driven by the things I value: excellence, kindness, integrity, and fun. I am fanatically committed to helping young people, and their parents love themselves and their lives.

What's your biggest accomplishment as a business owner?

My biggest accomplishment is not giving up on it when it's not going the way I want it to.

What's one of the hardest things that come with being a business owner?

Staying tuned into an evolving understanding of what our clients need and how to be most useful to them.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. The point is to have fun.
  2. Be generous.
  3. Ask for help.

Where can people find you and your business?

Website: https://affinitycoachinggroup.com/
LinkedIn: https://www.linkedin.com/in/adinaglickman/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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